The number of items sold with Prime, major successes on Prime Video Amazon makes its assessment of 2017.
At the beginning of 2018, almost all the big companies lent themselves to the “game” of the balance sheet and the statistics of the past year. Today, it’s Amazon’s turn, which focuses on what its Prime customers have bought, watched or listened to in 2017.
A record year for Amazon
First of all, Amazon indicates that in 2017 more than 5 billion items have been shipped worldwide to its Prime customers (which offers for the memory delivery in a day on many items). The firm also says that this year has been a record of new premium subscribers compared to previous ones. The Twitch Prime members (the program that “offered” more than $ 1,100 in content in 2017) have also pre-ordered more than 5 million video games.
In the Prime subscription, there is also access to Amazon’s streaming services. Thus, on Prime Video Worldwide Seasons 1 of The Grand Tour and Sneaky Pete were the most-watched original series. The most active day for service was December 30th, thanks to Season 2 of The Grand Tour and The Marvelous Mrs. Maisel. The most watched movie in the US was Manchester by the Sea, while based on trailer views, the Jack Ryan series and season 3 of The Man in the High Castle are the most anticipated shows of 2018.
Who wants to do better in 2018
Regarding Prime Music, it is “Believer” by Imagine Dragons and “Something Just Like This” by The Chainsmokers and Coldplay which have been the most listened tracks across the Atlantic. Finally, concerning the ebooks the Americans were especially fans of dystopia with 1984 of George Orwell and The Handmaid’s Tale of Margaret Atwood (thanks to the series Hulu) in front of the loans. For 2018, Amazon reports wanting to further improve delivery to Prime members, while investments will be made to enrich Prime Video including, for example future series The Lord of the Rings.